Canada introduces reporting mechanism for dangerous counterfeit goods, helping rights holders protect their brands at the border
by Graham Hood
Recently, the Canada Border Services Agency, the federal organization responsible for policing Canada’s borders, issued a Customs Notice to advise the public and rights holders that its 24/7 “Border Watch” hotline now accepts information, or tips, on “dangerous” counterfeit goods or pirated copies that are destined for Canada.
Rights holders that learn of incoming shipments of counterfeit goods or pirated copies that represent a health, safety or security threat can alert the CBSA through its dedicated and confidential hotline. The hotline is a fast and effective way to prevent counterfeit goods or pirated copies that will damage a rights holder’s brand and threaten Canadians’ health and safety from entering the country.
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