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Firm Overview

Smart & Biggar is Canada's largest firm practising exclusively in intellectual property and technology law, with offices in Ottawa,
Toronto, Montreal, and Vancouver. Since our inception over a century ago, we have been dedicated to one purpose: delivering unparalleled IP.

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Rankings and Recognitions

We are committed to providing our clients with the highest quality service and advice and we are proud that our services are consistently recognized in surveys of Canadian and international intellectual property practitioners.

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Firm History

The collaboration of Smart & Biggar/Fetherstonhaugh laid the foundation for delivering unparalleled IP service and solutions over a century ago.

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Practice Areas
Our team advises clients on a wide variety of existing and emerging IP and technology matters.   Click on any of the links below to learn more about a particular practice.
Legal Services
Industry Specializations

 

Professionals
Search by typing professional's last name or with any combination of name, keyword, or other criteria.

 
   
   

Offices
With offices across the country and a network that spans the globe, we offer our clients strategic counsel and an efficient gateway to the world.

For more information, please select an office below:

Ottawa | Toronto | Montreal | Vancouver

Articles
Our professionals regularly report on new developments in all areas of intellectual property and technology law. Please click here to view our list of articles.
Newsletters
IP Perspectives

Rx IP Update

IP Connections

Canadian ReMARKS

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Media
Coming soon
In order to better assist our clients and contacts, we are pleased to provide general information on Canadian intellectual property policies and proceduress, as well information on filing in certain foreign jurisdictions.

 

Careers
Smart & Biggar offers a variety of challenging and rewarding positions for professionals, students and administrative staff. Please select the appropriate link below to learn more about current opportunities.

Students | Professional | Administrative

Professionals

Geneviève M. Prévost
Counsel, Toronto
Barrister and Solicitor,
Trade-mark Agent

 

CONTACT
Phone: 416.593.5514
Fax: 416.591.1690
YEAR OF CALL
Ontario Bar 1998
QUALIFICATIONS
  • Concordia University B.Sc. Hons. (Chemistry) 1992
  • Osgoode Hall Law School of York University LL.B. 1996
  • Registered Trade-mark Agent 1998
 

Geneviève Prévost has over a decade of experience in trade-mark law. Her practice focusses on the acquisition, clearance, prosecution, management, enforcement, litigation and licensing of trade-mark rights. Ms. Prévost is regularly involved in all aspects of the trade-mark procurement process, including: preparing and prosecuting trade-mark applications; preparing registrability, availability, infringement and validity opinions; conducting opposition and cancellation proceedings; negotiating and drafting consent, co-existence, assignment, licence and settlement agreements; managing portfolios and strategic planning; enforcement; and litigation.

Ms. Prévost represents clients from a wide range of industries, including consumer goods and apparel, automotive, food and beverage, and pharmaceuticals. She also regularly assists associate law firms from around the world with obtaining protection for their clients' trade-mark assets in Canada.

Ms. Prévost is a managing editor of Canadian ReMARKS, the firms' trade-mark and marketing law newsletter. She was formerly an editor of IP Connections, the firms' Canadian intellectual property and technology law newsletter.

PRACTICE AREAS
Trade-marks
Litigation
IP Crime
IP Management & Strategic Counselling
Licensing & IP Transactions
 
LANGUAGES SPOKEN
English
French
 

Trade-mark oppositions and appeals

H-D Michigan Inc. v. MPH Group Inc., 2006 FC 538 — Successful Federal Court appeal of Opposition Board decision on behalf of Harley-Davidson, thereby blocking registration of trade-mark HARLEYWOOD. Harley-Davidson was represented before the Opposition Board by different counsel.

Garbo Group Inc. v. Harriet Brown & Co. (1999), 3 C.P.R. (4) 224 — Successfully resisted opposition appeal in the Federal Court of Canada and obtained trade-mark registration for Greta Garbo Signature trade-mark on behalf of estate of Greta Garbo.


Trade-mark expungements and cancellations

Bereskin & Parr v. Fairweather, 2007 FCA 376 — Successfully resisted appeal and maintained registration of mark TARGET APPAREL with award of costs in favour of client.

Fairweather Ltd. v. Registrar of Trade-marks, 2006 FC 1248 — Successful appeal with award of costs in favour of client. Federal Court maintained registration of mark TARGET APPAREL for wearing apparel even though commercial use of mark had not yet recommenced in the marketplace.


Pre-trial injunctions and seizure orders

Target Corporation v. Fairweather Ltd (2011), T-1902-10 — Successfully defended interlocutory injunction in Federal Court in passing off case concerning operation of TARGET APPAREL chain of retail stores, with award of costs against the plaintiff.

Memberships

  • Fellow, Intellectual Property Institute of Canada; member of the International Trade-mark Issues Committee
  • Member, International Trademark Association; member of the Trademark Reporter Committee; former member of the INTA Bulletin Committee and the Meetings Committee
  • Member, Canadian Bar Association; member of the Trade-marks Committee of the National Intellectual Property Section


Teaching activities

  • Participation in the Mock Cross-Examination as part of the IPIC-McGill summer program Managing Trade-mark Disputes, Montreal, August 2011
  • "Comparative Discussion of U.S. and Canadian Trade-mark Prosecution Practice", IPIC-McGill Advanced Trade-marks Course, Montreal, August 2010
  • "The Trade-marks Practitioner" (course director), IPIC-McGill Advanced Trade-marks Course, Montreal, August 2010
  • "Comparative Discussion of U.S. and Canadian Trade-mark Prosecution Practice", IPIC-McGill Advanced Trade-marks Course, Montreal, August 2009
  • "The Trade-marks Practitioner" (assistant course director), IPIC-McGill Advanced Trade-marks Course, Montreal, August 2009
  • "The Trade-marks Practitioner" (assistant course director), IPIC-McGill Advanced Trade-marks Course, Montreal, August 2008

Publications